Website Critiques

Our website critique packages let you know where your site works well - and where improvements could be made. After all, your website is one of your biggest marketing assets.

What is a Website Critique?

Website critiques (also known as website reviews and user testing) help you to create a better experience for your site visitors. Understand what is hindering the buying process and losing you that all important lead or sale.

In the critique video, you'll see how a real person navigates around your website and where there are problems along the customer journey. You'll be given feedback on the home page, navigation, design, layout and more. Learn how trustworthy your site is and gain better insight into the conversion sticking points.

This will be a completely honest review of what’s not working well on your site, as well as positive suggestions on how to improve. Our focus is on helping you to smooth the customer journey and make your site easier for visitors to use.

With the elite package, you’ll receive a video and report that you can download and refer to as you implement the changes. The standard package includes a video only. Details of what's included in each package can be found below.

Firstly, here's a quick video which highlights some of the insights you'll gain.


Standard Package – £95

15-minute website review video
- Average 3-day turnaround

If you have a limited budget, this is the perfect package for you. This 15-minute video will include:

  • An overall first impression of your homepage
  • An understanding of what visitors are likely to click on first
  • A review of whether new visitors will get what you do and your purpose

This package will provide a broad overview of what it’s like for a first time visitor.

NB: Please include your website address and email in the notes when purchasing on PayPal. Your video will be emailed to you within three days of payment.

Elite Package – £190

30-minute website review video + report
- Average 2-day turnaround

This is a detailed website critique where you’ll receive an in-depth video and report. As we navigate through your site, you’ll gain practical feedback to help you improve the customer experience. Tailored to you, we can follow specific instructions or tasks if there are particular aspects you want reviewing. The video and report generally includes:

  • Feedback on website design
  • Clarity of purpose and key messages
  • Ease of navigation
  • Trust factors (what’s present and what’s missing)
  • Customer journey issues
  • Conversion rate issues

In addition to the video, you'll also receive a full written report that you can refer to as you work through the changes to improve your site.

On receipt of payment via PayPal, we'll send you a project form to fill in. Please complete the form as soon as possible. Work will then begin on your project, which will be turned around in 48 hours once your form has been submitted.

Let's Work Together

For all your copywriting, content marketing and website critiquing services. We're always happy to discuss your project, so feel free to get in touch!
Coming Soon!
Photo by Leon on Unsplash