June 28, 2021

Marketing Tools

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Having the right resources for the job is essential so that your marketing runs smoothly. We've pulled together a list of the tools that we think will help your agency or marketing department. They're great for small businesses too (or you could let us do the work for you)! Either way, you can be sure of great results. A few of the resources have special offers at the time of writing.

(Some links are affiliate links. This means we may receive a small commission if you decide to make a purchase. It doesn't affect the price you pay.)


Designrr

If your clients have blog content, YouTube videos, podcasts or more you can use Designrr to create attractive PDF eBooks that they can use on their website or in their other marketing activity. Clients don't always make the most of the materials they have - Designrr helps them to fix that. The software does requires you to upgrade to the full agency license to access all the features, but you can get started with the basic version for minimum investment to see if it's right for you.

PaintShop Pro

PaintShop Pro (Ultimate) has come along way over the years. Now the photo software package incorporates artificial intelligence (AI) tools such as: background replacement, portrait mode, style transfer capabilities and many other features. Most importantly we've always found it pretty easy to use along with the ability to automate some of the more tedious tasks.

Create Studio

CreateStudio is a powerful video package that really punches above its weight. It's perfect for explainer videos, social content, video ads, sales videos and more. The user interface is intuitive and engaging and you can create some stunning videos to boot.

PhotoVibrance

Create eye-catching moving images with PhotoVibrance. Transform static images into moving marvels to grab attention and drive more traffic. Whether it's for an ad or other content, this software really helps them to stand out.

Twinkle

Twinkle is one of those great little tools for agencies or marketing businesses who want to make videos, podcasts or other audio productions, providing new tracks each month, a sound effects library, and a VFX pack for a one-time payment of $99 (correct at time of writing).

TubeBuddy

If you're a YouTuber, content creator, or brand and you want to grow your channel, TubeBuddy is a great tool to source some of the hot keywords along with a range of other YouTube tools to help you manage and promote your channel.

Answer The Public

Whether you're in PR, content marketing, SEO or product research, Answer The Public helps you find out what people are searching for, providing great insight into what's on a potential customer's mind and the questions they're asking. Using this information you can create valuable, informative content that provides the answers they're looking for.

ProWritingAid

Got to admit we were sceptical before we tried ProWritingAid as we believe in the value of having a human editor. How wrong we were! We regularly use ProWritingAid to catch anything we might have missed; we don't always accept what it suggests, but it has proved itself to be incredibly valuable and we recommend it to everyone. For authors, coaches, marketers and business owners it's a great tool with lots of reports to help your overall writing and spot the pesky grammar and spelling mistakes too. We've also secured 20% off ProWritingAid annual and lifetime subscriptions at the moment.

Grammarly

Our second go-to app is Grammarly. Between this and ProWritingAid, we find it gives us everything we need. Overall, Grammarly is a little easier to use, particularly when you just want a quick grammar and spellcheck. A handy tone detector and conciseness tool help you get straight to the point. Like ProWritingAid there's a browser extension too.

Photo by Brooke Lark on Unsplash

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Photo by Leon on Unsplash